Hi, I'm Irina
I'm a UX Writer and Conversation Designer with over 4 years of experience. Have a background in content marketing and media. Passionate about Fintech, chatbots, and AI.

Outside of work, I pet my cat, play an occasional tennis game, enjoy blues-ish music, modernist architecture, and a nice glass of wine.
Publications & appearances
How To Improve Your Microcopy: UX Writing Tips For Non-UX Writers (Smashing Magazine)
Simple, practical tips and a checklist to help non-UX Writers create clear and concise microcopy. Stats and impact
Read
Irina Silyanova on Writing UX Microcopy (10-Minute Tech Comm)
A podcast about improving UI copy and making interfaces more intuitive for users. Also, I proudly introduce my silly (but effective!) 'Channing Tatum Method for Better UI Copy.'
Listen
Selected works
UX Writing
The flow of receiving and redeeming rewards for an investment app
Helped shape a clear, compliant reward flow that boosted account openings while keeping the user experience engaging and transparent.
Learn more
Conversation Design
"How to add a card to Apple Pay or Google Pay" scenario for Tinkoff Junior chatbot
Shook the scenario up and reduced the number of chatbot-to-human handoffs by approx 10%. The story of how thorough research pays off.
Learn more
Wanna make something great together? Feel free to drop me a line
ir.silyanova@gmail.com
Made on
Tilda