UX Writing
New feature onboarding experience: Investment analysis tool
Effectively introduced a new feature. Removed barriers to getting started with investing and increased overall investment activity
Rewards earning and redemption flow for an investment app
Designed logic and copy for a conversion-boosting feature, balancing user needs, marketing goals, and legal requirements
Onboarding widget for an investment app
Reduced barriers to first-time investing and increased the conversion rate for initial purchases by 4%
AI & Conversation Design
Onboarding chatbot for newbie investors
Coming soon
"How to add a card to Apple Pay or Google Pay" scenario for Tinkoff Junior chatbot
Redesigned the flow and reduced chatbot-to-human handoffs by ~10%
Content ops & artifacts
UX Writing workflow
Built an automated Jira workflow from scratch, bringing clarity, transparency, and predictability
CRM comms
In-app stories for a crypto app
CRM communications for a crypto app
Emails, push notifications, and in-app banners guiding users from different countries through the KYC process
Onboarding emails for a business automation SaaS company
Coming soon
Blogs
For Surf, a mobile app development agency:
For SendPulse, a multi-channel marketing automation platform:
For eLama, an online advertising management platform:
- How to Estimate Your Flutter App Development Cost and Avoid Extra Expenses?
- Flutter vs. React Native Comparison: What to Choose to Build a Mobile App in 2021
For SendPulse, a multi-channel marketing automation platform:
- 9 Steps for an Effective Content Marketing Strategy
- Real Estate Landing Pages That Really Sell [Tips and Examples]
- 10+ Best Social Media Marketing Tools for 2021
- Test Drive: 5 Email Countdown Timer Tools
- 20+ Killer Tips to Promote Your Online Store
- How to Make Your Music Marketing Sound: Tips and Tricks
- Best Free Mind Mapping Software: Visualize Your Ideas
- The Most Common Email Coding Mistakes and How to Avoid Them
- The Ultimate Guide to Repurposing Content [Tips + Repurposing Matrix]
- 9 Must-Have CRM Integrations for Your Business
- 11 TikTok Ideas for Business: Win Over Your Audience in Just 15 Seconds
For eLama, an online advertising management platform:
